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General Manager – Technical & Marketing

John K. Bett

  • Holder of Bachelor of Science degree in Biochemistry from Jomo Kenya University of Agriculture and Technology and MSc in Entrepreneurship and Innovations Management from University of Nairobi, Kenya.
  • Holder of post-graduate diplomas in Business Management from Kenya Institute of Management and Marketing from Chartered Institute of Marketing, United Kingdom and Advance Management Program from Strathmore University, School of Business Studies.
  • Many certifications in leadership, corporate governance and strategy development from many institutions.
  • Worked in Production (Ndima, Kapkatet, Kebirigo, Mununga and Itumbe), former GM -Sales and Marketing KTDA, former GM Afribridge Trade Exporters Ltd ( Tea Buyer and exporter) and former head of Commercial Operations at ABSS Trading Ltd and ABSS DMCC Ltd.
  • Former Chairman of Orthodox rollout committee in KTDA
  • Former Vice chairman and director of EATTA , Chairman of ICT Committee instrumental in roll out of auction automation and general stakeholder management.
  • Joined ATB in 2025 and onboarding wide expertise in production, Sales, Marketing and Business Development, supply chain management, stakeholder management and Trading spanning over 27 years.